Art Where You Least Expect It, Mark Manalaysay's Portfolio

Mark Manalaysay Associate Designer at Razorfish

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Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It
Art Where You Least Expect It

Art Where You Least Expect It

2011, March

– Art Direction, Fine Art, Augmented Reality, Art Gallery

Based off of a D&AD Brief, the goal of the assignment was to curate and advertise art galleries in unorthodox locations. Using the app (which uses the Google Googles API) as the focus of the campaign, each area where the gallery would be held would be transformed into a city-wide scavenger hunt.